A lot of local businesses lose work in Google Maps without realising it. It's usually something small, like the wrong category, an unverified listing or no reviews in a year. I'll check what your profile is doing, tell you what's wrong and show you the data behind it.
The check is free and the findings are yours to keep, whether or not you hire me. The prices below are for fixing what it finds.
An unclaimed or unverified profile drops out of the map pack, and most owners don't find out. Sometimes the listing is managed by someone else entirely, like an old web designer. Fixing it is a one-off job: claim it, verify it, then correct the categories, services, hours and photos.
£450–750
How many reviews you have, and how recent they are, are among the biggest factors you can control in the map pack. If you haven't had one in twelve months, competitors who are getting them will pull ahead. I'll set up a simple process for asking every customer once the job's done, with no incentives.
£800–1,200
Search for your main service and your town from someone else's phone, and there's a good chance you won't be there. This is the ongoing work: categories, service areas, location pages, citations and local links.
£400–750/mo
Plenty of good businesses round here have a Facebook page and nothing else. That limits what the profile can do, because Google has no website to check it against. If that's you, I'd treat the site and the profile as one job.
From £1,500
A multi-location service business with twelve sites. Some appeared in the map pack, others were absent entirely. Name, address and phone were inconsistent across the web and review volume varied wildly between locations.
Nobody had compared the twelve listings side by side. Each one looked fine on its own, but together they didn't match, and the branches missing from the map pack had no way of knowing it. Google doesn't tell you when you're not being shown.
The name, address and phone number were written differently across directories and on the company's own site. Google checks a listing against everything else it can find about the business, so those differences weakened each listing.
Reviews were the other problem. Some branches had a steady trickle, others had nothing recent, and nobody was asking for them. That's common, but it meant the weaker branches kept slipping.
The client isn't named because I don't name clients without asking them first. I've left the results off because I can't show you the working behind them.
I'm Crispin Boden-Tebbutt. I do technical SEO for agencies and software companies, and local search for businesses here in south west Wales. It's just me, so you'll always be talking to the person doing the work.
If I tell you your profile is losing you calls, I'll show you the search, where you ranked and the date I checked. If I can't prove something, I'll say so.
Cited Search is the trading name for the local work. The company behind it is CBT Consulting Ltd, registered in England and Wales, number 15359662.
If your clients are asking for local search and nobody in-house wants to take it on, I can do it white label. You keep the client relationship and the reporting. I do the profile work, citations and tracking, and you get the raw data as well as the summary.
Day rate or per project. Give me a ring and we'll work out which is cheaper for you.
Send me the business name and roughly where you are. I'll look at the profile, categories and reviews, check whether you show up for your own trade, and send you what I find. No obligation.